ReachAble

1) Safety and Security Concerns
Safety relates to the perceived or actual danger encountered whilst cycling on the road, or walking from A to B: ‘Stranger Danger’. Security relates to unsafe storage of bicycles or associated equipment.

2) Inadequate Information
An ‘unreceptive’ target audience due to inadequate and/or conflicting information on alternative modes of transport, and lack of coordination between responsible organizations.

3) Inadequate Urban Environment and Design
Influencing factors such as topography, climate

4) Lack of Infrastructure and Support
Insufficient provision and maintenance of cycle lanes and walking paths. Discontinuous networks and inter changes with other transport modes.

5) Poor Public Perception and Lack of Awareness
Walking and cycling not considered a viable transport mode. Habits not successfully challenged by campaigning organizations. Image of cycling and walking unchanged.

6) Accessibility and Health Issues
Lack of bicycle stands, accessory equipment and shower facilities making cycling less convenient an alternative. Fitness of public insufficient to cycle or walk medium to long distances.

7) Lack of Public Sector Support
Initiatives not implemented due to low priority, lack of political support, incompetence and missing inter-departmental cooperation.

8) Lack of Private Sector Support
Businesses not briefed on benefits of sustainable transport employed by staff. In-house resources insufficient to maintain travel plan objectives.

9) Congestion and Air Pollution
Air pollution makes journeys uncomfortable and unhealthy for pedestrians and cyclists.

10) Lack of Education and Training
Low level of cycle proficiency amongst public and few training courses available